Regulation on billboards approved


The Ulaanbaatar Citizen’s Representatives Council approved the redrafted “Regulation when placing outdoor billboards and placards in Ulaanbaatar” in its regular meeting on February 25.

Problems with the various billboards scattered across Ulaanbaatar have been part of an ongoing discussion in the media.

The redrafted regulation states that district governors will be responsible for granting permission to install outdoor billboards, as well as for reviewing procedures for the extension, termination and conclusion of contracts for outdoor billboards. Billboard fees earned by individuals or companies will be used for the relevant districts’ maintenance and improvement.

Governors will also conclude a one-year contract with citizens or companies prohibiting the purchase of multiple, simultaneous permissions for billboard placement. Before advertisements are placed they will be assessed by the Traffic Police Department and the State Specialized Inspection Agency.

There are presently 2,180 billboards on display by 274 companies and citizens. According to the Traffic Police Department, 921 of them must be removed as they negatively affect traffic. The Ulaanbaatar General Planning Authority will remove the billboards and determine safer placement and new standards. The number of inappropriate billboards is expected to decline by 30 percent, and modern and organized advertisements will take their place.

The new regulation includes a 30 percent increase in fees. Approximately 1 billion MNT has been collected through outdoor billboard fees, and has been applied towards the Ulaanbaatar city budget.

A working group from each district and the general manager of Ulaanbaatar will be responsible for outdoor billboard management.

Short URL: http://ubpost.mongolnews.mn/?p=3025

Posted by on Feb 27 2013. Filed under Domestic. You can follow any responses to this entry through the RSS 2.0. You can leave a response or trackback to this entry

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